As the holiday season approaches many contemplate which perfume to get for loved ones. Despite the plethora of choices glistening in cosmetic counters like precious jewels, we often pick a fragrance that we have seen in print advertisements or smelled on a friend. However, selecting a scent, or to be more precise the scent that is just right for the wearer, is an art. The Olfactory Research Fund based in New York City is dedicated to the study of the sense of smell and human reaction to odors. This highly specialized institution defines aromacology as a science exploring “the inter-relationship of psychology and the latest in fragrance technology to transmit through odor a variety of specific feelings…relaxation, exhilaration, sensuality, happiness and achievement…directly to the pleasure center of the brain.” Meaning, quantifiable and verifiable findings show that olfactory pathways to the brain can trigger a myriad of sensations. Indeed, fragrances can transmit feelings through smell. Therefore, a legitimate question to ask before making a purchase is, “Which sensation do I want to evoke?” Most fragrances fall into four categories: feminine, sophisticated, clean, and sexy. Feminine scents are usually a mix of fruity and floral notes, accented with a whiff of sweet or a touch of powder. Research indicates they enhance work performance and increase motivation. Popular picks in this group are Michael by Michael Kors, Creed Spring Flower and Marc Jacobs. Sophisticated perfumes are preferred by bold women, who want to make a statement. The olfactory equivalent of a pair of strappy Gucci stilettos, sophisticated scents feature complex, unexpected combinations like woody Orientals and floral aldehydes. Favorites in this group are Donna Karan Black Cashmere, Dolce & Gabbana Sicily and Hermès Calèche. Clean fragrances evoke the feeling of a fresh shower or clean white linens. Dynamic concoctions made of citrus, green herb and watery floral blends, these nasal energizers also help curb the appetite. Elizabeth Arden Green Tea, CK Escape, Chanel No. 19 or DKNY Woman anyone? Sexy essences have a warm, smoldering and intoxicating quality. Infused with sweet and spicy notes, as well as animal odors like musk, they are inextricably tied to sensual magnetism. Some legendary names that speak for themselves are Poison, Obsession, Shalimar and Musc Rivageur.Now that you understand how the various scents work their magic, it is time to address the issue of application. For starters, it is crucial to know that perfume has the longest lasting quality, as it is the most concentrated form of the fragrance. Nonetheless, dousing the neck with splashes of perfume is not the only way to achieve lasting power, otherwise known as persistance. Fragrance layering is the key to leaving behind an intoxicating trail of scent, namely a sillage. The use of two or more fragrance forms like bath & shower products, body lotion, body mist, Eau de Toilette and perfume - all in the same scent - can increase longevity and intensify the experience. Just make sure to apply the perfume on pulse points (wrists, behind ears, base of the throat, crook of elbow, bosom and behind the knees.) It is always a good measure to be sensible when applying fragrance. Though each individual’s personal taste, body chemistry and skin type dictates how much is needed and/or preferred, a person’s scent circle should not exceed an arm’s length from the body. Permeating the entire room is considered impolite and tasteless. Body chemistry affects the interaction of the skin with the fragrance. Just because Chanel No. 5 smells divine on on one woman does not mean the fragrance will be right for everyone. Thus, it is imperative to test a fragrance at least until the top notes dissipate revealing the heart – approximately 10 minutes. Lastly, to fully integrate a perfume into your life and fragrance wardrobe, you should live with it a while. Only with time can you ascertain the times of the day and the occasions that are right for a perfume and you. A stellar holiday party perhaps? Here is a short list of some of Fashionlines’ favorite fragrances. If any one of them tickles your fancy, be sure to ask a sales representative for a tester and try the scent before making a decision. Missoni Guerlain Insolence Tocca Touch Thierry Mugler Angel Bvlgari Eau Parfumee Green Tea |
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