San Francisco Fashion Week, which debuted in August of 2004  was once again  held at The Palace of Fine Arts from August 24 to 28, 2005, showcasing Spring 2006 Collections from the top designers and best emerging talent in the Bay Area.  With media partnerships including CBS 5 and UPN Bay Area Television, SF Weekly, The East Bay Express, Alice @ 97.3 and SF Station, the event was produced by Mystery Girl Productions.  Intended to "unify the city's growing fashion community and spark interest in what’s going on fashion-wise in San Francisco", the focus of San Francisco Fashion Week is to bring fashion to the forefront of this city's culture. San Francisco Fashion Week is devoted to providing an innovative platform for talented, emerging designers to gain exposure and showcase their abilities to the media, trade and consumers in this spirited, cosmopolitan location.